Fuel customer engagement and team productivity with AI marketing tools built directly into your platform. Guide customers through personalised journeys with automation powered by Einstein.
Segment Creation
Segmentation on legacy platforms can take weeks or more — now you can do it in seconds. Create precise segments fast using natural language prompts and generative AI. Get easier data discovery, more audience precision, faster speed to market, and less reliance on technical teams.
Journey Optimisation
Create, test, and optimise personalised campaign variations with built-in predictive AI. Make every moment count by automating and customising all aspects of customer engagement — including channel, content, timing, and send frequency. Scale dynamic journeys and improve productivity with AI.
AI Scoring
Make it easier for your marketing and sales teams to work more efficiently together. Let Einstein automatically analyse your marketing data with AI scoring to identify your top prospects and leads.
AI-Powered Data Integration
The speed and quality of your cross-channel analytics starts with data management. Forget Excel sheets, broken formulas, and data maintenance — now you can automate data management, unification, and KPI standardisation in one tool. Use our dynamic out-of-the-box data model and AI-powered connectors to save time on data updates and metric standardisation — so you can spend more time focusing on improving your marketing effectiveness.
Fuel customer engagement and team productivity with AI marketing tools built directly into your platform. Guide customers through personalised journeys with automation powered by Einstein.
Segment Creation
Segmentation on legacy platforms can take weeks or more — now you can do it in seconds. Create precise segments fast using natural language prompts and generative AI. Get easier data discovery, more audience precision, faster speed to market, and less reliance on technical teams.
Journey Optimisation
Create, test, and optimise personalised campaign variations with built-in predictive AI. Make every moment count by automating and customising all aspects of customer engagement — including channel, content, timing, and send frequency. Scale dynamic journeys and improve productivity with AI.
AI Scoring
Make it easier for your marketing and sales teams to work more efficiently together. Let Einstein automatically analyse your marketing data with AI scoring to identify your top prospects and leads.
AI-Powered Data Integration
The speed and quality of your cross-channel analytics starts with data management. Forget Excel sheets, broken formulas, and data maintenance — now you can automate data management, unification, and KPI standardisation in one tool. Use our dynamic out-of-the-box data model and AI-powered connectors to save time on data updates and metric standardisation — so you can spend more time focusing on improving your marketing effectiveness.
